Eliminate ad fatigue

Introduction: In this guide we will show you how to eliminate ad fatigue by creating new variants of ads you're already running. You'll be able to refresh your ad campaigns and continue to drive conversions and sales.

The solution to this problem is to continually create new ad variants that are similar enough to the original ad to maintain brand consistency but different enough to capture the attention of your target audience.

Step-by-step guide

In this example we will show you how to generate new creatives and copy for your ads.

1. Start with selecting a current project that you would like to update the content on from your workspace.

2. Import your current project data into a new template either from Clickable's library or export your own template from Figma.

3. If you have selected your own template, map your project data into the pre-made columns.

4. You will see columns named tagline, description and CTA. You can import your previous copy here and generate new ones with the prompt templates that comes with the template from Clickable.

5. You can also generate new imagery with the help of DALLE-2. Make sure to add the desired data into the prompt to get a custom image to match your campaign for your product or service.

6. You can duplicate your rows and get multiple ad variants with just a few clicks. Once you have generated all the new assets; creatives and copy you can click on [Generate variants] and then [Generate assets] and Clickable will start populating ads with the content inputted.

7. Export the ads of your liking and add them to your marketing platform.